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The AST wrap-up: Twitch x Milan, Steph Curry and Drake
It’s never a quiet week on the sports business front! Drake collabs with Nike, Steph Curry, works with Under Armour and AC Milan sign up to Twitch! Read more
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The story of DAZN edging closer to becoming the Netflix of Sports
This week, DAZN announced its global launch over 200 territories. What more is left for the network to become the ‘The Netflix of Sports’? Read more
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Exclusive interview with Radha Belani; an advocate for showing the world what Sport can do
Radha Belani is a sports creative mastermind that has been essential in showcasing the power of sport at multiple levels. If you’re serious about a career in sport, I suggest you give this a read! Read more
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The AST Wrap-Up: Leeds United, power moves for Women’s Tennis and Paris 2024 revamps their venue operations strategy
Another proactive week for sports business. Leeds United look to ‘Roc the Nation’, Women’s Tennis enters into a new fan engagement era and more!View post to subscribe to site newsletter. Read more
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Mike Tyson vs Roy Jones: a powerful marketing strategy to reach every audience possible
Mike Tyson vs Roy Jones Jnr is today, and there are very few sporting events that have tapped into every audience possible. Take a look at how this legendary bout has done precisely that. View post to subscribe to site newsletter. Read more
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Exclusive interview with Yodkeo Phawadee from The Asian Football Confederation
Yodkeo Phawadee is an integral asset to the infrastructure of representing Asian football. This interview saw her have a lot to share about her illustrious career. Read more
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