Dear Subscriber, It is with profound sadness, we share the news of Ash’s passing (8th Oct ‘24) – our beloved son, friend and colleague – the inspiring mind behind the “Ash’s Sports Media” community. His dedication, creativity, support and passion for sports social media marketing touched all of us, leaving an indelible mark on ourContinue reading “Remembering Ash (Ashwyn Paras Lall)”
Category Archives: Personal Brand
What are fighters, brands and promotions teaching us about the value of personal branding?
Oleksandr Usyk The heavyweight champion has sharpened up his personal brand after beating two of the toughest boxers in this generation, Anthony Joshua & Tyson Fury 👀 His Instagram description is also comprehensive from summarising his legacy as it list the belts he has despite not every fan will be aware of which ones areContinue reading “What are fighters, brands and promotions teaching us about the value of personal branding?”
How amazing is colour coding when growing my personal brand?
Hey, fighters, brand reps and promoters! I hope we’re enjoying the fight game as much as possible. I’m starting the week with some value around how there are plenty of dudes and dudettes in the sport who have done a good job of branding themselves to open new opportunities for themselves and others 👀 SoContinue reading “How amazing is colour coding when growing my personal brand?”
How did it feel proving myself wrong?
This blog post illustrates my thoughts, feelings and emotions with myself completing a marathon in the space of 2 days.
What marketing lessons from #UFCParis can help you with building a brand?
UFC Paris was an exceptional event. However, what insights have I gathered which can support you building a brand?
How does Khamzat Chimaev’s personal brand enhance his marketability?
Khamzat Chimaev has grown to become a UFC prodigy, and many can’t wait for his return at UFC267. But what potential lies behind building his personal brand?
How does Megan Anderson’s personal brand enhance her marketability?
Ever thought about how you can maximise impact after you stop competing as an athlete? Well, Megan Anderson has you sorted on that!
How does Anthony Joshua’s personal brand enhance his marketability?
Ever wondered how AJ has become one of sports most marketable athlete’s? Well, I think I’ve got it figured out.
Jake Paul: how does his personal brand enhance his marketability?
Jake Paul is the most polarising character in combat sports for a reason, it comes down to his strategy. I’ve got it all worked out for you.
Israel Adesanya: how does his personal brand enhance his marketability?
Israel Adesanya is one of the UFC’s established stars in this era, and a lot of that star power comes from his personal brand.
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