What are fighters, brands and promotions teaching us about the value of personal branding?

Oleksandr Usyk The heavyweight champion has sharpened up his personal brand after beating two of the toughest boxers in this generation, Anthony Joshua & Tyson Fury πŸ‘€ His Instagram description is also comprehensive from summarising his legacy as it list the belts he has despite not every fan will be aware of which ones areContinue reading “What are fighters, brands and promotions teaching us about the value of personal branding?”

How amazing is colour coding when growing my personal brand?

Hey, fighters, brand reps and promoters! I hope we’re enjoying the fight game as much as possible. I’m starting the week with some value around how there are plenty of dudes and dudettes in the sport who have done a good job of branding themselves to open new opportunities for themselves and others πŸ‘€ SoContinue reading “How amazing is colour coding when growing my personal brand?”