AC Milan establishes its first esports deal; EA Sports continues to evolve the NHL and UFC gaming experience and more.
Author Archives: Ash
What can football clubs do to turbocharge their content strategy?
With millions of followers, lucrative net worths and worldwide influence. Surely, there’s no room for improvement? Well, you thought wrong!
Ash’s exclusive interview with Júlia Pimenta Salazar, Teams and Programmes Manager at Street Child United
Júlia is a sport development professional who has made life-changing impacts through her work at Street Child United.
The AST Wrap-up: digitalisation keeps sport ahead of the curve
DAZN edge closer to becoming the Netflix of Sports, Fan engagement can’t stop growing, the NBA explore mobile gaming and more!
MMA vs Boxing; which sport has the more efficient business model?
MMA vs Boxing, the ongoing debate combat sports fans have been having for an eternity without a conclusion, until now…
Christopher Winn talks about his journey towards the UCFB Global Institute of Sport
Christopher Winn has had an accolade of successes, working at UCFB, Deloitte and KPMG. How did he get there? Click here to find out.
The AST wrap-up: impact, impact, impact!
Boxing keeps ahead of the content curve, AS Monaco pioneer the Ligue 1 ecommerce space and Asia gets serious about rugby.
How will Augmented Reality enhance future fan engagement in sport?
Augmented Reality has impacted the sports industry like never before. How will this technology revolutionise fan engagement?
View post to subscribe to site newsletter.
Ash’s exclusive interview with Clare Barrell, Senior International Relations Advisor at UK Sport
Clare Barrell is an advocate to represent the voice of sporting opportunities in the UK. Click here to see how her sports career unfolded.
View post to subscribe to site newsletter.
The AST wrap-up; your weekly edition of sports business news
The most marketable sports assets are out for 2020, the gaming landscape grows in China and could the UFC welcome back fans?
View post to subscribe to site newsletter.
Ash Sports Media 