This week, DAZN announced its global launch over 200 territories. What more is left for the network to become the ‘The Netflix of Sports’?
Tag Archives: Digital Marketing
The AST Wrap-Up: Leeds United, power moves for Women’s Tennis and Paris 2024 revamps their venue operations strategy
Another proactive week for sports business. Leeds United look to ‘Roc the Nation’, Women’s Tennis enters into a new fan engagement era and more!
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Mike Tyson vs Roy Jones: a powerful marketing strategy to reach every audience possible
Mike Tyson vs Roy Jones Jnr is today, and there are very few sporting events that have tapped into every audience possible. Take a look at how this legendary bout has done precisely that.
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The Sidemen x Leyton Orient: an innovative partnership the sports industry must acknowledge
The Sidemen collaboration with Leyton Orient is a big step forward for sports culture. What can the sports industry learn from this?
The AST wrap-up: impact, impact, impact!
Boxing keeps ahead of the content curve, AS Monaco pioneer the Ligue 1 ecommerce space and Asia gets serious about rugby.
How will Augmented Reality enhance future fan engagement in sport?
Augmented Reality has impacted the sports industry like never before. How will this technology revolutionise fan engagement?
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The AST wrap-up; your weekly edition of sports business news
The most marketable sports assets are out for 2020, the gaming landscape grows in China and could the UFC welcome back fans?
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The AST Wrap-up: illustrious innovations continue to evolve the sporting landscape
The sports industry is about to evolve into a new and exciting enterprise we’ve never seen before!
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SportsProMedia’s 50 most marketable athletes; what does this mean for the future of sports marketing?
This week, SportsProMedia released their 50 most marketable athlete’s list for 2020. What does this demonstrate for sports marketing?
What can sports marketers’ learn and apply from the new Netflix documentary, ‘the social dilemma’?
Are you a sports marketer? If so, this is a must-read to understand how ‘the social dilemma’ can positively impact your role.
Ash Sports Media 