Tag Archives: IMG

The AST-wrap up: sport is becoming bigger than itself

Naomi Osaka secures her second endorsement for 2021 already, AC Milan invest in cryptocurrency and more!

Posted byAshJanuary 24, 2021Posted inThe AST Wrap-upTags:AC Milan, brand ambassador, brand endorsement, Coca-Cola, cryptocurrency, Epic Sports, ESports, Fan engagement, FC Barcelona, Fortnite, Front Office Sports, Gaming, IMG, Japan, Juventus, LeBron James, Luxury fashion, Naomi Osaka, PepsiCo, Personal Brand, Professional Fighters League, PSG, Rugby, Socios.com, Tag Heuer, Tennis, The UFCLeave a comment on The AST-wrap up: sport is becoming bigger than itself

The AST Weekly sports business wrap-up: 120720

This week wrap-up includes sports industry partnerships, the broadcasting markets stakes rising, and more ‘digitalisation’.

Posted byAshJuly 11, 2020Posted inThe AST Wrap-upTags:#FromMilanWithLove, AC Milan, Asia, Boxing, Combat Sport, DAZN, Digital Marketing, EASports, Entertainment, Esport, FIFA, Football, IMG, ITTF, National Hockey League, Reebok, Roc Nation, Sponsorship, SportBusiness, Sports Broadcasting, Sports Business, sports business stories, Table Tennis, The Netflix of Sport, UFC, Venum, WTT3 Comments on The AST Weekly sports business wrap-up: 120720

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