This week of sports business has consisted of Instagram imitating TikTok to bring in new audiences; The NBA use sport used for development and English Football reaches new peaks in viewership.
Tag Archives: MMA
Would the sports industry benefit from seeing another combat sports crossover?
Innovating the traditional art of sport has become a prominent trend in the modern sports industry. What further impact could this have on its future?
What does Jake Paul’s return to boxing teach the sports industry?
Jake Paul will feature for the undercard for the return of Tyson and Jones Jr. What does this teach the sports industry?
Significant moments which revolutionised contemporary sport
Sport has revolutionised into an era where it has become a new and exciting global entertainment business. Click here to see which key events have been a vital part of the process.
UFC 248: Weili Zhang vs Joanna Jedrzejczyk raises the profile of female Combat Sports
Weili Zhang and Joanna Jedrzejczyk put on one of the best MMA contests in UFC history last weekend. What could this mean for the standard set for women in combat sports?
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