The AST wrap-up: the game continues to be revolutionised

Sponsorship, viewership and extraordinary digital marketing are in store for this weeks wrap-up!

The AST wrap-up edition 6; partnerships, digitalisation and innovation

Multi-sector partnerships, digitalised fan engagement and event diversification, are what’s in store for this weeks wrap-up.

The Middle East set to become major players in Sport

The relationship between the Middle East and Sport has grown significantly and it has led to the region becoming major players in the industry. Read more to find out why.